HOW TO SHOP THE SALES IN A SMART WAY

Trini | SALES


Today I wanted to do a post somewhat different and write about a topic I don’t think has been explored enough. With the sales going on everywhere (at least in Europe) this is the perfect time to shop for almost anything and make the most of your money. Now that sounds easy, but really it has a hidden challenge, how to actually buy smart: what you will really wear for seasons to come, and not end with a bunch of bags with unworn garments with their tags still on, forgotten in Neverland.

I’ve been doing so many smart purchases this month that I am eager to share with you my tricks, after so long I think I have finally mastered the perfect act of shopping the sales in a smart way.

1. PLAN

First and foremost you should build a wishlist of your own (not the wishlist you build online on your favorite shopping sites), simply write down (or type on your phone) every time something you really love comes to mind. I write mine like this: 1. brand – name of style – type of garment – color – price. Write as much stuff as you want because this is actually the planning stage. Even though you wont get all the stuff that you want, having everything written gives you options when something you wanted has sold out in your size.

Now write another list of the things you need, for example I only have two good winter sweaters, and only four sweaters in total, that means that I am in a desperate need of knitwear in general. Now be a bit more specific and list the colors and style of the things you need, example: black turtleneck sweater, black long sleeve t-shirt, etc.

Once you have this information, you should match the things you want with the ones you need, and this will give you a good idea about what your priorities should be when shopping the sales.

2. RESEARCH

Know which stores carry the brands/styles you want and if you are able to try it before hand to see how it fits, even better. That way when the online sales come up, you can buy with confidence and save time in exchange and returns. I would also advice to know (if you are looking for something you need but don’t have anything specific in mind) which brands make the better knitwear, running sneakers, whatever you are looking for.

If you want to go even further you can try and browse the US online sales, that start about a month early that way you can have an idea if the item you want will get discounted or not, and if it will how much can you expect to pay, that way you have your budget on point. Registering on mailing lists of your favorite retailers is also a great option that way you can have access to pre-sales and get early access to all the goodies.

3. STICK TO YOUR WISHLIST

Impulse buys are rarely a good thing, the best thing is to stick to your list, to what you really want and need and start with what is a priority. Leave all the purchases of non discounted items for either before or after the sales, specially if they are permanent, classic items that will never go on sale, you’ll have plenty of time to buy them later. Remember to be patient, sales go by stages and if you are lucky you can snatch something at 70% off!

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Hoy me ha dado por escribir algo un poco distinto, como estamos en época fuerte de rebajas he pensado que es el momento ideal para profundizar en el tema. Es el momento ideal para comprar prácticamente todo, pero si no usamos la cabeza podemos acabar por desaprovechar las ofertas y con mucha ropa que realmente no necesitamos y tampoco nos convence.

Estas rebajas mas que nunca he estado haciendo compras muy inteligentes, resultado de una buena planificación y fuerza de voluntad así que voy a compartir mis tips y trucos para hacer de ésta época del año, un momento para aprovechar y ahorrar.

1. PLANIFICAR

Para comenzar lo ideal es hacer una lista de deseos (no las que hacemos en las tiendas online), sino una propia, apuntamos en un papel (o en el móvil) cada vez que vemos algo que de verdad queremos. Yo lo hago de la siguiente forma: 1. marca – nombre del estilo – tipo de prenda – color – precio. Escribimos todo lo que se nos venga a la cabeza, porque esta es realmente la etapa de planificación. A pesar de que evidentemente no acabaremos comprando todas las cosas que queremos, tenerlo todo por escrito nos da opciones cuando algo que queremos esta agotado.

Luego hacemos otra lista de las cosas que necesitamos, por ejemplo, en mi caso, sólo tengo dos jerséis de invierno, y sólo cuatro en total, lo que significa que necesito con urgencia algo de abrigo. La idea, es ser un poco más específico apuntamos color y prenda específica que necesitamos, por ejemplo: jersey de cuello alto negro, camiseta de manga larga negra, etc

Una vez que tenemos esta información, hacemos coincidir las cosas que queremos con las que necesitamos, y esto nos dará una buena idea sobre lo que deberían ser nuestras prioridades al comprar en rebajas.

2. INVESTIGACIÓN

Investigamos qué tiendas llevan las marcas / prendas que queremos y necesitamos. Si tenemos la ocasión,lo ideal es aprovechar a probarnos las prendas que nos gustan con antelación, así sabremos que talla/color es la nuestra y nos evitamos perder el tiempo en cambios o devoluciones. También es aconsejable investigar (si estamos buscando algo que nos hace falta pero no tenemos nada específico en mente) que marcas tienen el mejor punto, zapatillas de running, o lo que sea que estemos buscando.

Podemos ir más allá, y echar un vistazo a las rebajas americanas (online), que comienzan mas menos con un mes de antelación y así nos haremos una idea de si rebajan lo que nos gusta y cuanto podemos esperar pagar por ello. Esta es la mejor forma de barajar un presupuesto. Registrarse en los “mailing lists” de distintas web es otra idea estupenda, ya que nos dará acceso anticipado a las rebajas y promociones.

3. NO SUCUMBIR A COMPRAS IMPULSIVAS

Las compras impulsivas rara vez acaban bien, lo mejor es seguir con la lista, y comprar lo que realmente queremos y necesitamos. Nos centramos en las prendas rebajadas y dejamos las compras de todo lo que no lleve descuento para mas adelante, especialmente si son artículos permanentes. Nos quedan unos cinco meses para poder comprarlos así que no hay prisa. Debemos ser pacientes ya que están las segundas rebajas, y las terceras y algo que queremos puede acabar con un 70% de descuento, así que no nos lanzamos a por todo el primer día!



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